Esprida SMB Solutions
Small and medium businesses (SMB) know that innovation and customer service are key to success. That's why many SMBs are turning to self-service
devices and kiosks, powerful tools for engaging customers and improving sales.
Whether you are building your next killer self-service application or deploying a new kiosk program, with Esprida on your side, you can rapidly
and affordably establish and manage kiosk programs to better serve customers – without burdening to your IT infrastructure or adding capital costs.
The convergence of self-service and digital signage is set to revolutionize the way we shop, travel, eat, and entertain ourselves. To support
this revolution, new concepts and applications need to be created and deployed and their effectiveness must be measured. Esprida supports innovative
firms and forward thinking organizations realize their vision. We reduce development cost dealing with the nuances of hardware integration, communications,
security, and management of devices and offer a full spectrum of analysis and reporting.
Why Choose Esprida Hosted Applications?
Building and deploying new self-service applications to showcase your products and extend you presence beyond traditional brick and mortar models
makes business sense. You could reinvent the wheel and build your self-service application from scratch. However, with Esprida’s hosted remote kiosk
management applications, you can develop, deploy, secure, manage and update kiosks remotely – all while cutting the cost of service and maximizing
kiosk uptime and your overall program profitability.
Esprida ScreenGuard, a kiosk application authoring tool that protects your kiosk environment, allows you to leverage web technologies to quickly
build your kiosk application. In addition, ScreenGuard ensures your self-service public facing applications is fully secured. Public access security
is handled out of the box and with the easy-to-use ScreenGuard interface, you can be up and running in minutes.
Esprida LiveControl completes the management cycle of your kiosk program. LiveControl lets you manage and update your self-service kiosks or other
devices in a secure, reliable, affordable, hosted environment.
In short, the Esprida Software as a Service (SaaS) hosted model puts remote device management at your fingertips, while reducing the burden on
your IT resources and budget.
With Esprida Hosted Applications, you get:
- Flexibility and Cost Effectiveness – You pay a monthly fee per device subscription for Esprida LiveControl. There are no capital costs and no minimum commitment. You can cancel your subscription at any time should circumstances change.
- Immediate Productivity – Esprida LiveControl offers an intuitive Web user interface and simple to use applications and features so you can manage your deployment right away. There is no need for hours of user training.
- Simple Process – You can quickly signup for Esprida LiveControl, download the Esprida Live Control agent, and install it on your devices to gain access to Esprida LiveControl device management capabilities.
- Remotely update new software and firmware releases in a timely and efficient manner
- Peace of Mind – Esprida IT staff monitor and manage the Esprida LiveControl environment to ensure it always meets your demands. Customers automatically receive the latest Esprida LiveControl updates and patches so devices are always running at optimal performance.
- Security and Privacy – Esprida ScreenGuard secures your kiosk environment and locks down your browser so you can control where people travel and how they get there. LiveControl puts you in total control of your data. You can create your own security policies and access permission for your accounts. Esprida LiveControl encrypts all agent communication and adheres to industry security standards and best practices.
Esprida Enterprise™ in Action
Many SMBs are looking for multiple channels to sell to customers. Others are looking for affordable options that will allow them to rollout new
and innovative product delivery systems. Some SMBs have storefronts and websites. Some have only websites. However, innovative SMBs are taking their
products directly to customers by adding the self-service kiosk channel to their sales and service arsenal.
From Vending Machines to Self-Service Kiosks
SMBs are selling or renting DVDs, CDs and software from kiosks. They are providing customers with Internet and email access. They are selling
mobile phones, other technology devices, books, personal care products, personalized gift cards, collectables and memorabilia from kiosks. Hotels
and motels are offering kiosk-based self-check out and other services. Retailers are providing interactive smart signage that customers can browse
to learn more about products and promotions.
SMBs running traditional vending machines are now going high tech. Imagine a vending machine that communicate with you when it is running low on
product or experiencing technical issues.
These self-service systems all run more effectively, reliably and securely when companies use Esprida to monitor and update kiosks and to
generate reports about sales results and the impact of special promotions.
In-store Self-Service Finds a Home
Small retails are using self-service devices to improve customer service in their shops too. For example, retailers are using RFID tags on
products in conjunction with self-service devices. Customers can scan products and check on inventory by color, size or other criteria the retailer
establishes. Retailers can capture lost sales revenues by making inventory and stocks level information readily available to customers and improve
customers shopping experience. This also frees up customer service staff to server other customers who have immediate needs; they can then help the
self-service customer when she is ready to ask for assistance.
Pricing and Promotional Updates
Kiosk vendors often need to update their systems. For example, if there is a pricing or promotional update, and the company does not have a remote
management system in place, the kiosk vendor will have to travel to each kiosk with a promotional CD. This can be a time-consuming task to manage. With
a remote management system in place, pricing and promotional updates are done remotely, without having to visit the kiosks.
